In New York City, where trees are something to be desired, this utility company has partnered with Bette Midler's-- yes, that Bette Midler--- New York Restoration Project (NYRP) and planted 5000 trees. For every customer who signs up for ebills, the company donates a buck to NYRP. Read the whole story here:
http://in.sys-con.com/node/1157258